Sheema Vohra is the Co-Founder and Managing Director of Sartha Global Marketing and a Director at Mileage Communications (India) Pvt. Ltd. She is a leader in the tourism, hospitality, and PR industries with over 25 years of experience. Known for her strategic vision and extensive knowledge, Sheema has played a key role in increasing the visibility and appeal of various destinations and hospitality brands. She has built strong relationships with major industry stakeholders, and her career includes tenures with the Oberoi Group of Hotels and Marriott International. She also serves as the IAC Chair for IPW, USA, and is a member of several prominent industry organizations. She graduated from the University of Nevada, Las Vegas, with a degree in Hotel Management, and lived and worked in the United States for several years before returning to India.